CRM for Retail and E-Commerce
Attract, retain and engage customers with a CRM system that combines powerful B2C marketing tech and omni-channel customer service to drive your retail business, whether is digital, physical or both.
DATA IS a brands most valuable asset. Your CRM technology should make the most of it.
In the competitive world of e-commerce, a new CRM solution is your secret weapon for success. Attract new customers with targeted marketing campaigns, make data-driven decisions using real-time analytics, retain loyal shoppers through personalised experiences, and stay agile in the fast-paced retail landscape.
redk has a proven track record of transforming retail businesses, delivering seamless CRM solutions that streamline operations and improve customer engagement. Join forces with redk, and find the best retail CRM software for your company.
Software Solutions for Retail Businesses
MAKE DATA-DRIVEN DECISIONS
Retail CRM software will empower your team to make informed choices by leveraging valuable insights. With real-time analytics and customer data management, retailers will optimise inventory, pricing, and segmentation strategies to stay ahead of the competition and drive business growth.
RETAIN LOYAL CUSTOMERS
Retail CRM systems help you build lasting customer relationships. By centralising customer data, tracking purchase history, and utilising marketing automation, retailers deliver exceptional experiences that keep customers coming back for more.
ATTRACT NEW CUSTOMERS
The right marketing tools can help your sales team deliver a targeting marketing campaign that attracts new customers within your target demographic. A customer support platform can analyse customer preferences and behaviours so you will tailor promotions to your target audience, driving engagement and acquisition.
STAY AGILE
In the fast-paced retail industry, CRM keeps retailers nimble and adaptable. By centralising data and handling inventory management, retailers quickly respond to market changes, customer demands, and emerging trends, ensuring long-term success in a dynamic environment. A process management platform enables business owners to improve sales, operations and much more with ease and efficiency.
Trusted by leading brands across the UK and Europe
METHODOLOGY
The most powerful CRM technology combined with
your industry expertise and redk’s
15 years of experience = a winning team!
Experience the redk difference
Our methodology aligns strategy with technology to produce a robust CRM framework that drives organisational change in your company.
Strategic Consulting
We dive headfirst into your business. We collaborate with your executive team to gain a deep understanding of how technology should align with the business vision and deliver its intended value.
Operational Design
At redk, we are masters of operational design. We streamline processes, boost productivity, and drive peak performance. With cutting-edge technology and agile practices, we take a dynamic approach that drives efficiency and accelerates your transformation journey.
Functional Implementation
Technology alone is not enough to drive transformation. It’s the people who drive change. We guide you through managing organisational and operational change, ensuring your teams are ready to embrace the new solutions and drive adoption for maximum impact.
Technical Support
We don’t just implement and leave you hanging. With redk, you have a dedicated partner providing comprehensive technical support. We’re here to ensure that your technology solutions continue to run smoothly, keeping your business on track and empowering you for ongoing success.
WHAT OUR CLIENTS SAY
‘At PromoFarma we aim to turn the entire company into a health platform that helps people manage their own health in a simple and optimised way, using digital products and solutions.’
Beatriz López
Operations Manager at PromoFarma
‘redk was by our side throughout the entire process and beyond, helping us to adapt, meeting our needs, and resolving doubts and problems.’
Sandra Brion Abuin
Business Development Manager, Marine Instruments
‘redk helped us design and define the customer lifecycle by implementing a CRM-based solution that covered the defined processes and structured all the data around these processes.’
Andrés Rodríguez Morado
Marketing Manager, Marine Instruments
‘redk has true professionals who have accompanied and guided us at all times.’
Inma Costa
Customer Service and Marketing Department - Consum
’The expertise of redk as a business has helped them to get the best out of us and to drive a successful project and transformation’
Faye Williams
Internal Sales Director
‘The team at redk reminded us that CRM isn’t just about being more efficient. It’s about serving our customers better'
Russell Stables
Company Director, 2buy2
“redk was able to understand the business constraints and the technical challenges. They worked closely with our team to put together a solid roadmap to deliver short term, which has added up to a robust CRM solution overtime.”
Marc Talbot
Head of Relationship Management
“Working with redk was a team experience. Their support along the project was key and it never felt like working with an external contractor. In fact, we would always use “we” in all our conversations, considering them as part of our team.”
Maribel Linares
Partnership, Loyalty & CX at Baleària
“The truth is we have a ‘before’ and ‘after’ in Customer Services. Day to day, service agents know much better what they have to do. They have much better visibility of all client-related information in order to do their work better. So they’re happier.”
Anna Witteveen
Head of Product, i-surance
“Introducing an end-to-end automated process has given us the opportunity to interact with our customers when it matters most. Thanks to redk, we were able to update our CRM solution and succeed in our mission to put our customers first.”
Jason Blundell
Cortech Developments
“We chose redk because it understood what we do; and we chose their recommended CRM because it is versatile and flexible enough to adapt to the unique nature of our business.”
Eugenio Gómez Acebo
SVP Global New Business
“We firmly believe that digital transformation is not an option, but a necessity for the survival of all companies – perhaps even more so in the insurance sector. Insurance companies have traditionally been more conservative in this regard, but are showing good signs of progress“.
Cristina García
CEO of Grupo PSN
"redk clearly understood our complex operational model and was able to build the business processes and automation necessary to be efficient.”
Mercedes Sanson
Supply and Project Management Director
“The digital transformation is a change for the sales team, who are used to using other processes. This requires continuous monitoring to prevent teams from being disconnected and to ensure that the transition to the digital solution provides the desired result.”
Fernando Girón
Marketing Director at Arconvert
CLIENT STORIES
Consum achieves customer service excellence and sees a 40% improvement in customer query resolution with Zendesk and redk
Retail and E-commerce
Consum Supermarkets
A strategy to optimise customer data and operations for 25% annual growth
Pharmaceuticals
PromoFarma
Achieving competitive advantage by implementing CX technology in the context of a CRM transformation plan
Financial Services
I-surance (Part of bolttech)
EXPERTISE
We create value by creating competitive advantage and partnering with our customer's leaders to define and answer their most strategic business challenges, including digital-driven transformation, customer experience and operational models to drive growth and profitability.
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Building a CRM Digital Framework
Leverage the power of data with our CRM transformation expertise. We empower brands to become digitally mature and customer-centric, making informed decisions based on quality data.
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Digital Marketing Automation
Marketing automation is about understanding customer journeys, personas, segmentation, and personalisation. But above all, it’s about data.
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Sales Funnel Optimisation
Say hello to a streamlined powerhouse that captures every opportunity and propels your revenue. Deliver business results with the right technology and a trusted partner with a robust methodology.
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Customer Service Excellence
Want to stand out from the crowd? Embrace the omnichannel approach. Be there for your customers whenever and however they want to connect with you.
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Intelligent Automation
Intelligent automation: where tech meets human ingenuity. Elevate your team’s productivity with the power of AI, machine learning, and robotic process automation.
